![b&Wself.jpg](https://static.wixstatic.com/media/c6d30e_22e1184f8d1b4fc794a4383f817d764c~mv2.jpg/v1/crop/x_0,y_115,w_551,h_540/fill/w_320,h_319,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/b%26Wself.jpg)
Hello I'm
![REVISEDlorilogo_rgb.png](https://static.wixstatic.com/media/c6d30e_26c8e61395774052986f0b2f1811ab25~mv2.png/v1/fill/w_106,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/REVISEDlorilogo_rgb.png)
Sr. Art Director | Sr. Graphic Designer
ABOUT
About Me
Senior Art Director with over 15 years experience working in the Beauty, Pharma, Healthcare and consumer industries. For the past seven years I have served as a Senior Art Director at Syneos Health in Santa Monica, CA. Working at this large advertising agency has allowed me to become more versatile by exploring duties beyond that of my job description. An active investor in company growth, I worked diligently to uphold client satisfaction through my design work and time management skills.
Design Skills
Created visual identity, design, execution, and production of all projects from print to digital including: detail aids, starter kits, interactive pdfs, IVA’s, e-blasts, web banners, infographics, trade show materials, and other collateral material etc. Creative specialist in branding, brand guidelines, identity, and integrated marketing communications. Expressive and creative use of typography with extensive knowledge of its terminology and history. Experience with traditional and electronic prepress production, black & white, color, digital photography, color theory and drawing.
Expert In
Adobe CC 2020: InDesign, Photoshop, Illustrator; Adobe Cloud, Fonts, Acrobat Pro, Wrike, external FTP sites, FontAgent Pro, Microsoft PowerPoint, Excel, Word, Outlook, Skype and current Internet and social applications; working knowledge with Adobe XD, Premiere Pro and Sketch
PORTFOLIO
Syneos Health
Responsible for and ownership of brand messaging, visual identity, design, execution, and production of all materials such as pitch work, journal ads, starter kits, direct mail, info-graphics, interactive value props, websites, e-blasts, web banners, trade show booths, and other collateral material for assigned accounts. Developed creative concepts in partnership with senior copywriters, designers, vendors and developers. Partner with project and account management teams to ensure creative concepts are strategically on target and on schedule. Utilization of current communications technology and media channels to meet brand marketing objectives.
Provide supervision and support to core brand team members.
Genentech
![ASHP Disease Activity](https://static.wixstatic.com/media/c6d30e_ec649bc4c8c243bbb20db78c9d553d16~mv2.png/v1/fill/w_980,h_700,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_ec649bc4c8c243bbb20db78c9d553d16~mv2.png)
Printed hand out. Front
![ASHP Disease Activity](https://static.wixstatic.com/media/c6d30e_61036f82274f40a6bcb65a71024dbefc~mv2.png/v1/fill/w_980,h_700,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_61036f82274f40a6bcb65a71024dbefc~mv2.png)
Back
![Fact Sheet](https://static.wixstatic.com/media/c6d30e_ce0ea906f0c646288dbb69935cc6ddce~mv2.png/v1/fill/w_980,h_1268,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_ce0ea906f0c646288dbb69935cc6ddce~mv2.png)
Interior Pages
![ASHP Disease Activity](https://static.wixstatic.com/media/c6d30e_ec649bc4c8c243bbb20db78c9d553d16~mv2.png/v1/fill/w_980,h_700,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_ec649bc4c8c243bbb20db78c9d553d16~mv2.png)
Printed hand out. Front
Heron
![Sustol Consumer campaign](https://static.wixstatic.com/media/c6d30e_49e22dfebf2848f9b2c62062cfa5f4df~mv2.png/v1/fill/w_980,h_735,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_49e22dfebf2848f9b2c62062cfa5f4df~mv2.png)
![Concepts for Payer Campaign](https://static.wixstatic.com/media/c6d30e_4a6cc5979dfc444eafef488441cca025~mv2.png/v1/fill/w_980,h_735,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_4a6cc5979dfc444eafef488441cca025~mv2.png)
The client tasked the agency with creating new visuals within branding guidelines of the current consumer campaign. The visuals would have to resonate well within the payer space. Bottom ad was chosen.
![Unbranded Brochure](https://static.wixstatic.com/media/c6d30e_c89cb4fff43a4909adbea009ecc6e2ba~mv2.png/v1/fill/w_980,h_735,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_c89cb4fff43a4909adbea009ecc6e2ba~mv2.png)
![Sustol Consumer campaign](https://static.wixstatic.com/media/c6d30e_49e22dfebf2848f9b2c62062cfa5f4df~mv2.png/v1/fill/w_980,h_735,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_49e22dfebf2848f9b2c62062cfa5f4df~mv2.png)
Celegene
![Market Access Ad](https://static.wixstatic.com/media/c6d30e_6ad831a153db47719c36f9e6fcd770c8~mv2.png/v1/fill/w_980,h_735,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_6ad831a153db47719c36f9e6fcd770c8~mv2.png)
![Campus Panels](https://static.wixstatic.com/media/c6d30e_09d377b3fb8e4d6e8cce8ba6d1a4b680~mv2.png/v1/fill/w_980,h_735,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_09d377b3fb8e4d6e8cce8ba6d1a4b680~mv2.png)
10 year celebration of the Patient Support Program
![Infographic](https://static.wixstatic.com/media/c6d30e_08596f58f1d640ce9a655a0c1a05c5aa~mv2.png/v1/fill/w_980,h_1515,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_08596f58f1d640ce9a655a0c1a05c5aa~mv2.png)
![Market Access Ad](https://static.wixstatic.com/media/c6d30e_6ad831a153db47719c36f9e6fcd770c8~mv2.png/v1/fill/w_980,h_735,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_6ad831a153db47719c36f9e6fcd770c8~mv2.png)
Celegene Video
Alkermes
![AMCP Room Drop](https://static.wixstatic.com/media/c6d30e_df41775c81374551a20bbcd2e49959ff~mv2.png/v1/fill/w_980,h_757,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_df41775c81374551a20bbcd2e49959ff~mv2.png)
Flash Card, Front
![AMCP Room Drop](https://static.wixstatic.com/media/c6d30e_86082f15c693462b81fc8a9539a7a6fc~mv2.png/v1/fill/w_980,h_757,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_86082f15c693462b81fc8a9539a7a6fc~mv2.png)
Flash Card, Back
![Drug Court Brochure](https://static.wixstatic.com/media/c6d30e_7cf8f7d23a95400b8865a494c022ca4d~mv2.png/v1/fill/w_980,h_735,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_7cf8f7d23a95400b8865a494c022ca4d~mv2.png)
Printed 18 page Information resource
![AMCP Room Drop](https://static.wixstatic.com/media/c6d30e_df41775c81374551a20bbcd2e49959ff~mv2.png/v1/fill/w_980,h_757,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_df41775c81374551a20bbcd2e49959ff~mv2.png)
Flash Card, Front
Relypsa
![Leave Behind](https://static.wixstatic.com/media/c6d30e_5cfc1b7e5a7a408f98173b5cc1857ac3~mv2.png/v1/fill/w_980,h_634,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_5cfc1b7e5a7a408f98173b5cc1857ac3~mv2.png)
Printed 4pager
![Leave Behind](https://static.wixstatic.com/media/c6d30e_19296f737d7a4249b413a955b6c28021~mv2.png/v1/fill/w_980,h_634,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_19296f737d7a4249b413a955b6c28021~mv2.png)
Inside Spread
![Medicare Tearpad](https://static.wixstatic.com/media/c6d30e_eadfc7247679414c9652a7bfebe9cb86~mv2.png/v1/fill/w_980,h_1300,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_eadfc7247679414c9652a7bfebe9cb86~mv2.png)
BACK
![Leave Behind](https://static.wixstatic.com/media/c6d30e_5cfc1b7e5a7a408f98173b5cc1857ac3~mv2.png/v1/fill/w_980,h_634,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_5cfc1b7e5a7a408f98173b5cc1857ac3~mv2.png)
Printed 4pager
Gilead
![Revolutionary Hero Campaign](https://static.wixstatic.com/media/c6d30e_4f56c2a964674f00b3bcb46c3557c543~mv2.png/v1/fill/w_980,h_634,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_4f56c2a964674f00b3bcb46c3557c543~mv2.png)
Poster
![Revolutionary Hero Campaign](https://static.wixstatic.com/media/c6d30e_6a8b7866dd5e44ec98c248c6bf990af1~mv2.png/v1/fill/w_980,h_634,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_6a8b7866dd5e44ec98c248c6bf990af1~mv2.png)
Journal Ad
![Brochure](https://static.wixstatic.com/media/c6d30e_c9a5b7b4f2fb4f15a2e6b710e8e718f8~mv2.png/v1/fill/w_980,h_634,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_c9a5b7b4f2fb4f15a2e6b710e8e718f8~mv2.png)
Inside Spread
![Revolutionary Hero Campaign](https://static.wixstatic.com/media/c6d30e_4f56c2a964674f00b3bcb46c3557c543~mv2.png/v1/fill/w_980,h_634,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_4f56c2a964674f00b3bcb46c3557c543~mv2.png)
Poster
Merrimack
![Journal Ad/Web Banner](https://static.wixstatic.com/media/c6d30e_4d3dfebdf43e4353b7b47630d892c653~mv2.png/v1/fill/w_980,h_735,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_4d3dfebdf43e4353b7b47630d892c653~mv2.png)
Unbranded
![Poster](https://static.wixstatic.com/media/c6d30e_1ee9e370d09e48c880166d868d07966c~mv2.png/v1/fill/w_980,h_1960,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_1ee9e370d09e48c880166d868d07966c~mv2.png)
![Objection Hander Brochure](https://static.wixstatic.com/media/c6d30e_d6d8cac1cc3f4ffc9e8c45222dbf8c53~mv2.png/v1/fill/w_980,h_1268,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_d6d8cac1cc3f4ffc9e8c45222dbf8c53~mv2.png)
Back Cover
![Journal Ad/Web Banner](https://static.wixstatic.com/media/c6d30e_4d3dfebdf43e4353b7b47630d892c653~mv2.png/v1/fill/w_980,h_735,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_4d3dfebdf43e4353b7b47630d892c653~mv2.png)
Unbranded
DSI
![Opioid Legislation Info Brochure](https://static.wixstatic.com/media/c6d30e_06f632b3b78047958bb0a83cb220c658~mv2.png/v1/fill/w_980,h_440,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_06f632b3b78047958bb0a83cb220c658~mv2.png)
Printed Tri-fold
![Opioid Legislation Info Brochure](https://static.wixstatic.com/media/c6d30e_29c19604020341d2bd57623f0505e3c3~mv2.png/v1/fill/w_980,h_440,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_29c19604020341d2bd57623f0505e3c3~mv2.png)
Inside spread
![PI resource](https://static.wixstatic.com/media/c6d30e_b4af32a87652481a883a851a5264402a~mv2.png/v1/fill/w_980,h_735,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_b4af32a87652481a883a851a5264402a~mv2.png)
Interactive PDF for ipad
![Opioid Legislation Info Brochure](https://static.wixstatic.com/media/c6d30e_06f632b3b78047958bb0a83cb220c658~mv2.png/v1/fill/w_980,h_440,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_06f632b3b78047958bb0a83cb220c658~mv2.png)
Printed Tri-fold
Interactive IVA Video
Pfizer
![Pfizer Portfolio Digital Resource](https://static.wixstatic.com/media/c6d30e_80f6f82d496a4f1ca2ab7b2ad5cc0886~mv2.png/v1/fill/w_980,h_735,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_80f6f82d496a4f1ca2ab7b2ad5cc0886~mv2.png)
Interactive PDF for iPad
![Pfizer Portfolio Digital Resource](https://static.wixstatic.com/media/c6d30e_2c3124519dcb4395b24c27dc26e94d14~mv2.png/v1/fill/w_980,h_735,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_2c3124519dcb4395b24c27dc26e94d14~mv2.png)
Interactive PDF for iPad
![Sell Sheet](https://static.wixstatic.com/media/c6d30e_8ae6f0b70e7a413cb44c76a4b50c507d~mv2.png/v1/fill/w_980,h_1268,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_8ae6f0b70e7a413cb44c76a4b50c507d~mv2.png)
ISI information
![Pfizer Portfolio Digital Resource](https://static.wixstatic.com/media/c6d30e_80f6f82d496a4f1ca2ab7b2ad5cc0886~mv2.png/v1/fill/w_980,h_735,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_80f6f82d496a4f1ca2ab7b2ad5cc0886~mv2.png)
Interactive PDF for iPad
Pitch Work/Misc.
![Deciphera pitch slides](https://static.wixstatic.com/media/c6d30e_7e1654847ee44bf7a9d0489cc80359dc~mv2.png/v1/fill/w_720,h_405,al_c,q_85,enc_avif,quality_auto/c6d30e_7e1654847ee44bf7a9d0489cc80359dc~mv2.png)
Created in PowerPoint
![Deciphera pitch slides](https://static.wixstatic.com/media/c6d30e_3d7485c04c8a4ff59441e67be5ebe108~mv2.png/v1/fill/w_720,h_405,al_c,q_85,enc_avif,quality_auto/c6d30e_3d7485c04c8a4ff59441e67be5ebe108~mv2.png)
Slide 2
![Rebranding Pitch](https://static.wixstatic.com/media/c6d30e_dbdcae26e757411fb8ca553d026bc5fe~mv2_d_2133_1600_s_2.png/v1/fill/w_980,h_735,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_dbdcae26e757411fb8ca553d026bc5fe~mv2_d_2133_1600_s_2.png)
![Deciphera pitch slides](https://static.wixstatic.com/media/c6d30e_7e1654847ee44bf7a9d0489cc80359dc~mv2.png/v1/fill/w_720,h_405,al_c,q_85,enc_avif,quality_auto/c6d30e_7e1654847ee44bf7a9d0489cc80359dc~mv2.png)
Created in PowerPoint
SalonCentric
Conceptualized design and concept of direct mail, sales collateral, catalogs, and internal/external promotions; designed event promotions, including invitations, signage, banners, and posters; filmed and edited informational video; photographed products; managed workload; archived files and imagery. Responsible for developing creative solutions within the company branding standards as well as new standards.
![Party Invite](https://static.wixstatic.com/media/c6d30e_fe73cd620ebd4dafa4336acc6e584067~mv2.jpg/v1/fill/w_980,h_653,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_fe73cd620ebd4dafa4336acc6e584067~mv2.jpg)
![Postcard](https://static.wixstatic.com/media/c6d30e_0f35aeaff55e45e6af642ad6103997c9~mv2.jpg/v1/fill/w_792,h_504,al_c,q_85,enc_avif,quality_auto/c6d30e_0f35aeaff55e45e6af642ad6103997c9~mv2.jpg)
Printed and mailed to customers
![In Store Signage](https://static.wixstatic.com/media/c6d30e_e14bb10cbf1748e1a1970838d651ffaa~mv2.jpg/v1/fill/w_816,h_1056,al_c,q_85,enc_avif,quality_auto/c6d30e_e14bb10cbf1748e1a1970838d651ffaa~mv2.jpg)
Poster
![Party Invite](https://static.wixstatic.com/media/c6d30e_fe73cd620ebd4dafa4336acc6e584067~mv2.jpg/v1/fill/w_980,h_653,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_fe73cd620ebd4dafa4336acc6e584067~mv2.jpg)
Price Chopper
Designed and produced weekly chain ads; created visionary solutions that supported brand strategies; designed annual magazines, direct mail, and logos; prepared files for print. Able to work successfully with multiple personalities in a team environment. Displayed excellent multitasking abilities under tight deadlines in a fast-paced design environment.
![Mailer - Inside spread](https://static.wixstatic.com/media/c6d30e_c3881bcf1eb84a3bb1e1b5b7f58d0e05~mv2.jpg/v1/fill/w_980,h_572,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_c3881bcf1eb84a3bb1e1b5b7f58d0e05~mv2.jpg)
Printed and folded down, mailed to customers
![Cover of mailer](https://static.wixstatic.com/media/c6d30e_066f965e1e2740bc8f5a6c01e2bbbc00~mv2.jpg/v1/fill/w_980,h_572,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_066f965e1e2740bc8f5a6c01e2bbbc00~mv2.jpg)
![New Years Ad](https://static.wixstatic.com/media/c6d30e_67e3c19327b349ac9817fd00f60bc2e6~mv2.jpg/v1/fill/w_980,h_537,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_67e3c19327b349ac9817fd00f60bc2e6~mv2.jpg)
Top selling Ad
![Mailer - Inside spread](https://static.wixstatic.com/media/c6d30e_c3881bcf1eb84a3bb1e1b5b7f58d0e05~mv2.jpg/v1/fill/w_980,h_572,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_c3881bcf1eb84a3bb1e1b5b7f58d0e05~mv2.jpg)
Printed and folded down, mailed to customers
Freelance
A variety of produced work; Generated logo concepts; designed menus, business cards, flyers, and brochures; photographed; edited text; created bookcovers, Web banners, kiosk signs, music CD designs, and media press kits; and prepared digital files for print.
![Flashfit](https://static.wixstatic.com/media/c6d30e_b8d9e402819e4819bc212636d38f7630~mv2.png/v1/fill/w_750,h_600,al_c,q_90,enc_avif,quality_auto/c6d30e_b8d9e402819e4819bc212636d38f7630~mv2.png)
Logo and Business card
![Zellla](https://static.wixstatic.com/media/c6d30e_0d32b68d2cdf4d81b128583c82e52808~mv2.jpg/v1/fill/w_816,h_1056,al_c,q_85,enc_avif,quality_auto/c6d30e_0d32b68d2cdf4d81b128583c82e52808~mv2.jpg)
Logo and Business card
![Sandyes Cafe](https://static.wixstatic.com/media/c6d30e_8c78d0684c9f494fab9f8ea22604dfa5~mv2.jpg/v1/fill/w_816,h_1056,al_c,q_85,enc_avif,quality_auto/c6d30e_8c78d0684c9f494fab9f8ea22604dfa5~mv2.jpg)
Logo and Menu design
![Flashfit](https://static.wixstatic.com/media/c6d30e_b8d9e402819e4819bc212636d38f7630~mv2.png/v1/fill/w_750,h_600,al_c,q_90,enc_avif,quality_auto/c6d30e_b8d9e402819e4819bc212636d38f7630~mv2.png)
Logo and Business card
Just for fun
I like to have a little creative fun with drift wood and make wall art for my house and gifts for friends. Drift wood was picked up at a local California beach.
Stained and varnished.
![Drift wood wall hanging](https://static.wixstatic.com/media/c6d30e_06215b8a13df497a916142dbfd535192~mv2.png/v1/fill/w_980,h_711,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_06215b8a13df497a916142dbfd535192~mv2.png)
About 5ft in length
![Air Plants](https://static.wixstatic.com/media/c6d30e_597fb4fb3ac241fd8024495899bee6cf~mv2.png/v1/fill/w_675,h_900,al_c,q_90,enc_avif,quality_auto/c6d30e_597fb4fb3ac241fd8024495899bee6cf~mv2.png)
![Smaller Wall Hanging](https://static.wixstatic.com/media/c6d30e_8c5a347cd4394e4d805679b5be73ab45~mv2.png/v1/fill/w_750,h_1000,al_c,q_90,enc_avif,quality_auto/c6d30e_8c5a347cd4394e4d805679b5be73ab45~mv2.png)
![Drift wood wall hanging](https://static.wixstatic.com/media/c6d30e_06215b8a13df497a916142dbfd535192~mv2.png/v1/fill/w_980,h_711,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/c6d30e_06215b8a13df497a916142dbfd535192~mv2.png)
About 5ft in length